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Jun 26, 2019
Civility in America 2019: Solutions for Tomorrow
The latest installment of Civility in America, an annual poll conducted by Weber Shandwick and Powell Tate, in partnership with KRC Research, once again finds that the majority of Americans perceive incivility to be a problem in our society.
Jul 3, 2019
EU Event Charts a Course on Digital Policy
Laurent Chokouale Datou, Chairman, EU Public Affairs, Anna Tobur, Account Director, and Claudia Trivilino, Manager at Weber Shandwick Brussels discuss […]
Jun 3, 2019
Connecting The Trends: New Humanity
Connecting The Trends: New Humanity is a report by Weber Shandwick APAC which identifies key trends that have emerged in […]
May 29, 2019
Employee Activism In The Age Of Purpose: Employees (up)rising
Weber Shandwick, in partnership with United Minds and KRC Research, has released Employee Activism in the Age of Purpose: Employees (UP)Rising as an expansion upon Weber’s extensive work on corporate activism. While our previous research focuses on the impact of CEO activism on consumers, technology professionals and marketing and communications leaders, this latest study explores a movement in which employees are speaking up about their employers.
Oct 5, 2018
Don’t Just Tell Employees Organizational Changes Are Coming — Explain Why
When it comes to articulating change events to your employees, it’s important not to overlook explaining the “why”.
Sep 19, 2018
China Commits to Globalization and Innovation
Upcoming events aimed at reinforcing China’s pledge to globalization will take place this autumn, providing a sharp contrasting backdrop to the protectionism agenda of U.S. President, Donald Trump. These events will attract global media attention given the importance of China as a market and trading partner.
Jul 15, 2019
Rebalancing in the Age of Disequilibrium
In today’s rush of technology and the rapid pace of change, business leaders and their companies are faced with being […]
May 29, 2019
CEO, Corporate and Employee Activism
At Weber Shandwick, our ongoing research has revealed that CEO activism is an important dynamic that can drive and differentiate […]
May 20, 2019
Investing in Influencers for Long-Term Brand Authenticity
When discussing influencer campaigns, brands are sometimes hesitant to commit to a long-term partnership. Whether a micro-influencer, someone with under […]
Apr 3, 2019
World Awareness Days: Diving Deeper
Within the timespan of a month, there were three massively important awareness days. Hundreds of others throughout the course of […]
Mar 26, 2019
Business Response to the U.S. Government Shutdown
On December 21, 2018, the U.S. government entered a partial shutdown after Congress failed to reach a compromise on a […]
Jan 17, 2019
CEO Activism: Inside Comms and Marketing
This is the third report issued in the 2018 annual CEO Activism poll conducted by Weber Shandwick in partnership with KRC Research. The latest research is a survey of communications and marketing executives in the US, UK and China and finds that CEO activism is squarely on the corporate agenda and reaps reputational rewards.