Ideas that drive us

For all new leaders, the first 100 days in the role will be critical to setting the tone across the […]

We regularly survey public perceptions of and attitudes toward CEOs speaking out on hot-button issues and also analyze corporate responses to contentious current events. We also have conducted research on employee activism, which is employees speaking up about their employers in response to controversial issues.

In today’s rush of technology and the rapid pace of change, business leaders and their companies are faced with being […]

The latest installment of Civility in America, an annual poll conducted by Weber Shandwick and Powell Tate, in partnership with KRC Research, once again finds that the majority of Americans perceive incivility to be a problem in our society.

Weber Shandwick, in partnership with United Minds and KRC Research, has released Employee Activism in the Age of Purpose: Employees (UP)Rising as an expansion upon Weber’s extensive work on corporate activism. While our previous research focuses on the impact of CEO activism on consumers, technology professionals and marketing and communications leaders, this latest study explores a movement in which employees are speaking up about their employers.

When discussing influencer campaigns, brands are sometimes hesitant to commit to a long-term partnership. Whether a micro-influencer, someone with under […]