Ideas that drive us
Search Results for ""
Jan 14, 2020
The State of Corporate Reputation in 2020: Everything Matters Now
This new survey was conducted among executives from 22 markets worldwide and examines what drives a company’s reputation, why it is important to be highly regarded and the benefits that come with having a strong corporate reputation.
Jul 24, 2019
GDP Doesn’t Tell the Whole Story
FutureBrand’s Country Index indicates a country’s values and its quality of life can have significant economic potential when it comes to attracting investments, selling exports, and welcoming visitors.
Jul 3, 2019
EU Event Charts a Course on Digital Policy
Laurent Chokouale Datou, Chairman, EU Public Affairs, Anna Tobur, Account Director, and Claudia Trivilino, Manager at Weber Shandwick Brussels discuss […]
Sep 18, 2019
Paving The Way for Diversity & Inclusion Success
This workplace diversity and inclusion survey, conducted among D&I professionals at high revenue companies in the U.S., focuses on the best practices of D&I functions that are well-aligned with the overall business strategy of the company and the roles, responsibilities and challenges for today’s Chief Diversity Officers (CDOs).
May 29, 2019
10 Global Climate and Sustainability Trends in 2019
Climate change and resiliency is at the forefront of minds across the globe — impacting citizens, businesses, and governments alike. […]
Oct 5, 2018
Don’t Just Tell Employees Organizational Changes Are Coming — Explain Why
When it comes to articulating change events to your employees, it’s important not to overlook explaining the “why”.
Dec 3, 2019
100 Tips for the CEO’s First 100 Days
For all new leaders, the first 100 days in the role will be critical to setting the tone across the […]
Aug 14, 2019
CEO, Corporate and Employee Activism
We regularly survey public perceptions of and attitudes toward CEOs speaking out on hot-button issues and also analyze corporate responses to contentious current events. We also have conducted research on employee activism, which is employees speaking up about their employers in response to controversial issues.
Jul 15, 2019
Rebalancing in the Age of Disequilibrium
In today’s rush of technology and the rapid pace of change, business leaders and their companies are faced with being […]
Jun 26, 2019
Civility in America 2019: Solutions for Tomorrow
The latest installment of Civility in America, an annual poll conducted by Weber Shandwick and Powell Tate, in partnership with KRC Research, once again finds that the majority of Americans perceive incivility to be a problem in our society.
May 29, 2019
Employee Activism In The Age Of Purpose: Employees (up)rising
Weber Shandwick, in partnership with United Minds and KRC Research, has released Employee Activism in the Age of Purpose: Employees (UP)Rising as an expansion upon Weber’s extensive work on corporate activism. While our previous research focuses on the impact of CEO activism on consumers, technology professionals and marketing and communications leaders, this latest study explores a movement in which employees are speaking up about their employers.