Ideas that drive us

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THE INTERSECTION OF CONTENT AND INTELLIGENCE

Intelligent technology is transforming the media landscape – bringing with it disruptions to legacy business models and opportunities to engage through new and emerging approaches. That’s why we created Media/Genius, a guide to the trends, tech and strategies that are actively changing our world.

Dive Deeper

Insight

May 29, 2019

Employee Activism In The Age Of Purpose: Employees (up)rising – 38 Percent…

Weber Shandwick, in partnership with United Minds and KRC Research, has released Employee Activism in the Age of Purpose: Employees (UP)Rising as an expansion upon Weber’s extensive work on corporate activism. While our previous research focuses on the impact of CEO activism on consumers, technology professionals and marketing and communications leaders, this latest study explores a movement in which employees are speaking up about their employers.

Thinking Ahead

We're proud that many of the leading minds in communications and marketing services call Weber Shandwick home. Our diverse teams focus on intersections humming with creative potential: where humanity meets technology, where cool meets culture, where cause meets corporation, where data meets behavior.

Insight

Sep 19, 2018

China Commits to Globalization and Innovation

Upcoming events aimed at reinforcing China’s pledge to globalization will take place this autumn, providing a sharp contrasting backdrop to the protectionism agenda of U.S. President, Donald Trump. These events will attract global media attention given the importance of China as a market and trading partner.

Insight

Oct 5, 2018

Don’t Just Tell Employees Organizational Changes Are Coming — Explain Why

When it comes to articulating change events to your employees, it’s important not to overlook explaining the “why”.

Insight

Sep 26, 2018

CEO Activism in 2018: 82 Percent of Technology Professionals Favor CEO Activism

The Tech Effect surveyed technology professionals such as software/application developers and software engineers in seven global markets: Brazil, Canada, China, India, Mexico, the UK and the U.S.

Insight

Nov 13, 2018

The Great American Search for Healthcare Information

The research finds that most Healthcare Information Seekers are concerned about incorrect or misleading medical information on social media, and few have found health information on social media to be accurate.

Insight

Jun 29, 2018

Recruiting Employees to Help You Win the War for Talent

Is 2018 on track to be another year of employee disengagement? As it is with most companies, it’s likely that only […]

Insight

Apr 12, 2018

Mi Casa es tu Casa

Insight

Nov 14, 2017

The Employer Brand Credibility Gap: Bridging the Divide

Weber Shandwick, in partnership with KRC Research, released The Employer Brand Credibility Gap: Bridging the Divide. It follows Employees Rising: […]

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Insight

Mar 27, 2019

CEO Activism and Business Response Analyses

At Weber Shandwick, our ongoing research has revealed that CEO activism is an important dynamic that can drive and differentiate […]

Insight

Mar 26, 2019

Business Response to the U.S. Government Shutdown

On December 21, 2018, the U.S. government entered a partial shutdown after Congress failed to reach a compromise on a […]

Insight

Jan 17, 2019

CEO Activism: Inside Comms and Marketing

This is the third report issued in the 2018 annual CEO Activism poll conducted by Weber Shandwick in partnership with KRC Research. The latest research is a survey of communications and marketing executives in the US, UK and China and finds that CEO activism is squarely on the corporate agenda and reaps reputational rewards.

Insight

Nov 20, 2018

Midterm Elections Are Over — Now what?

The U.S. midterm elections have produced a return to divided government in Washington, with Democrats to be in control of […]

Insight

Aug 9, 2018

Business Response to Family Separation at the Border

On May 7, 2018, Attorney General Jeff Sessions announced that the Justice Department would refer any person caught crossing the […]

Insight

Jul 25, 2018

CEO Activism in 2018: Half of Americans Say CEO Activism Influences Government

This year’s report finds that nearly eight in 10 consumers (77 percent) agree that CEOs need to speak out when their company’s values are violated or threatened.

More Insight

Ideas that drive us

Search Results for ""

THE INTERSECTION OF CONTENT AND INTELLIGENCE

Insight

May 29, 2019

Employee Activism In The Age Of Purpose: Employees (up)rising – 38 Percent…

Thinking Ahead

Insight

Sep 19, 2018

China Commits to Globalization and Innovation

Insight

Oct 5, 2018

Don’t Just Tell Employees Organizational Changes Are Coming — Explain Why

Insight

Sep 26, 2018

CEO Activism in 2018: 82 Percent of Technology Professionals Favor CEO Activism

Insight

Nov 13, 2018

The Great American Search for Healthcare Information

Insight

Jun 29, 2018

Recruiting Employees to Help You Win the War for Talent

Insight

Apr 12, 2018

Mi Casa es tu Casa

Insight

Nov 14, 2017

The Employer Brand Credibility Gap: Bridging the Divide

More Insights

Insight

Mar 27, 2019

CEO Activism and Business Response Analyses

Insight

Mar 26, 2019

Business Response to the U.S. Government Shutdown

Insight

Jan 17, 2019

CEO Activism: Inside Comms and Marketing

Insight

Nov 20, 2018

Midterm Elections Are Over — Now what?

Insight

Aug 9, 2018

Business Response to Family Separation at the Border

Insight

Jul 25, 2018

CEO Activism in 2018: Half of Americans Say CEO Activism Influences Government

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