Executive Vice President and Co-lead, Global Issues and Crisisrclayton@webershandwick.com
Based in London, Rod Clayton works all over the world in the company’s global corporate practice, where he is an executive vice president and co-leads the global issues and crisis group. Throughout his career, Rod has helped promote and protect the reputations of many companies and other organisations, and of the people who lead them.
Matters that he handles typically include government enforcement actions, major litigation (especially intellectual property, competition, discrimination, fraud and international disputes), natural and man-made disasters, environmental, health and safety issues, bankruptcies and restructurings, M&A (including proxy battles), board disputes, industrial action (including strikes, unionisation campaigns and plant closures), product recalls, product liability and market exits, to name a few. In these and other contexts, he has dealt with a wide range of high profile, hostile, investigative stories.
Rod researches and writes crisis plans and devises and leads simulation exercises to test those plans.
He is particularly adept at training CEOs and other major figures to handle tough questions not only from the media, but also in legislative committees, investor meetings, employee gatherings and other challenging situations.
Industries in which Rod has experience include technology, healthcare, energy, consumer products, food and beverage, entertainment, publishing, gaming, travel/leisure, transportation, defence, heavy industry, education and financial services, among others.
Prior to transferring to London, Rod worked in the company’s Los Angeles office for almost nine years, where he was General Manager of Weber Shandwick’s Southern California operations. He spent three years beforehand in the company’s New York office working on corporate issues and special situations. Rod was educated at the University of Oxford, where he studied classics for his undergraduate degree before taking a doctorate in modern history.