Associate (Digital Health/Social Innovation)
London, England, United Kingdom
It’s never been a more challenging and exciting time to work in digital health communications. Artificial intelligence, data-driven insights and tangible tech solutions are all being used to communicate with the public – including patients, healthcare professionals and media –who are more engaged than ever before. At Weber Shandwick, we’ve always been on the front foot when it comes to innovation within the industry.
A little bit about us in Digital Health:
The digital health team sits as a group within the broader health practice, leading the way forward on social media, digital builds and technological innovation to bring science to life with multi-platform creative work.
We value collaboration, curiosity, commitment and courage, and we work hard to support each other and in professional and personal development.
The role of an Associate:
An Associate plays a key role in supporting account teams with the implementation of tactical programmes and their components.
An Associate is responsible for managing and responding to client needs and requests in specific areas of responsibility alongside other team members, while also starting to develop versatile writing skills and advancing client relations skills.
With excellent organisational skills, they are a true team player, who is also responsible for the efficient management of department-wide administrative tasks.
- Develops solid first drafts of materials, which can include, but are not limited to:
- Social media calendars
- Website copy
- Newsletters and other digital materials
- Measurement and campaign reports
- Social media audits
- Develops social and digital expertise:
- Strengthens knowledge of key social media platforms and types of healthcare content succeeding on them, as well as digital healthcare programmes and how they are executed effectively & successfully
- Strengthens understanding of digital and social content requirements (ie. SEO, strong headlines, character & content regulations)
- Demonstrates strong communication skills. These include:
- Strong verbal and written skills in terms of spelling, grammar and sentence construction
- Listening to other team members and taking on board advice and input
- Demonstrates strong attention to detail, completing actions on time and to a high quality (e.g. minimal copy or formatting errors)
- Supports the implementation of multiple projects across accounts, as well as drives the timely, effective and efficient delivery of organisational and administrative elements of account work (status reports, action lists, call notes, etc.)
- Works to agreed activity plans, demonstrating understanding of detailed project requirements (including deadlines) and taking the initiative to liaise with supervisors and third parties to deliver to brief. Proactively identifies issues and recommends solutions
- Has a good understanding of the status of activities across an account, even when not directly involved (e.g. through monitoring emails and from team update meetings)
- Proactively updates more senior team members on work progress and flags when having difficulty delivering the brief. Checks in with Account or Project Managers to ensure they have the support they need to deliver to-deadline
- Strengthens understanding of the Association of the British Pharmaceutical Industry (ABPI) regulatory framework, as well as of the NHS and major European health systems
- Interacts positively and effectively with clients, suppliers, and other stakeholders and builds professional relationships
- Liaises well with clients on a day-to-day basis to progress activities/projects in specific areas of responsibility
- Ensures all files to be shared with clients are ‘client-ready’, i.e. of high-quality content, free from typographical/formatting errors, and more senior team members have had an opportunity to review before finalising
- Begins to strengthen understanding of clients, their products, and relevant disease areas, and what role social and digital is playing in their accounts
- Takes an interest in current market developments and trends affecting client industries, markets, social platforms and digital programmes.
- Takes responsibility for foundational financial elements of client accounts (e.g. vendor quotes/invoices, PO generation, ongoing cost tracking and reconciliation) – flags any concerns about available funds to account lead
- Ensures that timesheets are completed in a timely manner and in line with contractual and client account requirements
Note from the Talent team:
We appreciate the time taken to apply for the role and your recent interest in Weber Shandwick. We will review all applications within five working days and be in touch with those who have been shortlisted to the next stage. Unfortunately, down to volume, we are not able to get back to everyone individually so if you have not heard back from us, unfortunately, you have not been successful on this occasion and we wish you all the best in your search.
Weber Shandwick is an Equal Opportunity Employer. All applicants will be considered for employment without attention to race, colour, religion, sex, sexual orientation, gender identity, national origin, and veteran or disability status.
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