Account Director, Media Relations
New York, New York, United States
Are you a savvy strategist? A skilled marketer with integrated campaign expertise? A gifted client whisperer? A news junkie with a broad spectrum of media relationships? Then we want to hear from you!
Weber Shandwick is more than a leading global PR agency – we’re an engagement agency and we’re working in and around the cutting edge of the new media landscape. We’re storytellers, content creators, and we engage people IN the story. We employ the best in the industry and beyond, working across sectors including consumer, healthcare, technology, public affairs, crisis management, social impact, and digital/social media. Our success is built on a deep commitment to client service and to our people. We embrace creativity and collaboration, and we engage stakeholders in new and creative ways to build brands and reputations.
Weber Shandwick’s New York office is seeking an Account Director to manage teams and clients across exciting corporate accounts. This role requires daily client contact, junior team management and provides a high degree of autonomy to implement strategies within a very short timeframe. The candidate should also: have deep media relations experience; be an efficient and detail-oriented project manager with experience managing budgets and teams of varying sizes; be skilled at developing trusted relationships with and providing strategic counsel to clients; and have experience proactively identifying new client opportunities, managing client expectations and effectively delegating projects.
- Drive day-to-day client relations and serve as a primary client counselor
- Quickly develop rapport with client executives and establish credibility
- Serve as the day-to-day client contact; take a leadership role in executing deliverables of a long-term communications plans
- Advise on storytelling and media outreach strategies across the consumer, business, and broadcast media landscapes
- Message development across several different audiences
- Cross-company integration on campaigns and news announcements
- Provide insight on emerging trends and online media developments as they affect public relations and marketing.
- Develop strategies to harness advocates online, whether those are industry influencers, consumers or other constituencies.
- Project management including, but not limited to, campaign execution, budgeting and team bandwidth
- Manage/mentor/oversee the work of junior team members and coordinate with global teams
- Proactive about developing ideas for media outreach and pitch efforts
- Become an expert on our clients’ brands and goals, and develop creative solutions that boost the brands’ reputations
- Take broad concepts and strategy and translate them into meaningful, actionable operating plans for account teams.
- Content development (press materials, FAQs, bylined articles, social content and blogs, etc.)
- Education: Bachelor’s Degree (preferably in communications, marketing, journalism, international relations, or a related field)
- A minimum of 7+ years of communications experience (previous PR/marketing agency experience preferred)
- Corporate account experience
- Excellent communication/presentation skills; verbal and written
- Strong writing, project management and organizational skills; and ability to multi-task to meet deadlines in a fast-paced environment without sacrificing quality
- Experience working on fully integrated campaigns that incorporate social and digital media, content, and influencer partnerships
- Ability to collaborate and coordinate work across strategy, creative and production teams
Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.
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