Weber Shandwick Hires Bradford Williams to Lead North American Technology Practice
SAN FRANCISCO, Feb. 7, 2012 – Weber Shandwick, one of the world’s leading global public relations firms, today announced Bradford Williams has joined the firm to lead the North American region of its Global Technology practice. Williams, who held a number of senior communications roles with leading global brands, will be based out of the firm’s Sunnyvale office and report to Heidi Sinclair, president, Weber Shandwick’s Global Technology practice.
Williams, with more than 25 years of technology and corporate communications experience, will lead the region’s Technology practice, work with colleagues to support major client assignments and drive growth in North America.
Prior to joining Weber Shandwick, Williams served as vice president of global communications at Groupon. Before that, he held similar global and senior communications positions for leading technology companies including eBay, Yahoo! and VeriSign where he led corporate and brand positioning, elevated the companies’ industry and thought leadership profiles, served as a corporate spokesman, and counseled senior management through high-profile financial transactions and other corporate issues.
“Brad is a recognized communications strategist across the industry and we are excited to have him join the team to help drive ongoing momentum and success for our technology practice,” said Sinclair. “He has a strong sense of what technology clients are looking for from their agency partners. His talent, passion and experience will deliver great value to the firm and its clients.”
Commenting on his appointment, Williams said: “I am very excited to be joining the firm and working alongside a world-class group of PR and technology practitioners and clients. Having experienced the firm in a client capacity, while at VeriSign, I had the unique opportunity to see Weber Shandwick’s strengths and talents firsthand. I look forward to collaborating with the agency even more deeply in this new role.”
Weber Shandwick’s Global Technology practice is one of the largest worldwide networks of technology public relations professionals. With clients that span all segments of technology, from emerging business to some of the largest brands in the industry, Weber Shandwick’s Technology practice is consistently recognized for delivering results that matter for clients in the marketplace.