Communicating with Global Workforces about Coronavirus
The global health and economic impact of the Coronavirus outbreak requires that companies and institutions urgently plan and update scenarios that may impact their business operations including how to communicate with governments, customers, stakeholders, suppliers and employees. The epidemic is evolving into a more serious disruption of global business every day, as additional countries report cases, governments impose new travel mandates, restrictions and quarantines are enforced, business events are cancelled, and supply chains and commerce are interrupted. Even companies that have not yet felt an impact on their business should be preparing for different scenarios so that communications protocols and strategies are in place and can be rapidly deployed at the first impact on operations.
Every company’s focus should begin with their people. This is a human health crisis, first and foremost, and a company’s most valuable asset is the safety and wellbeing of its workforce. This starts with providing trusted information, policies and guidelines to employees across the enterprise on a regular basis. But as the epidemic worsens and widens, this will not be enough. Click here for a full list of recommendations for global companies in navigating communications across their enterprise.