Business Considerations Amid War in Ukraine
The world is watching as the war unfolds in Ukraine. Many companies are quickly responding to the humanitarian crisis as well as navigating critical business issues – from ensuring the safety of employees to addressing supply chain issues to planning for cyber risk threats.
Weber Shandwick is helping those suffering from this war through donations and pro bono support. In addition, our Ukraine Task Force – comprised of advisors across public affairs, social impact, crisis & issues, media security/disinformation, paid media and employee communications – is working with organizations to provide insight and guidance around key business and communications implications. This group is led by our Geopolitical Strategy & Risk Group, which brings specific expertise on geopolitical considerations for business.
To aid businesses, we’ve compiled resources and guidance from our Ukraine Task Force below, which we’ll continue to update as the situation develops:
- Global Perspectives on the Food Security Crisis
- A Six Country Survey: Public and Employee Expectations of Business Amid War in Ukraine
- How Business Can Support the Humanitarian Response
- How to Acknowledge International Women’s Day in a Time of Conflict
- Ad Age: How Brands Should Respond to Ukraine-Russia War
- The Internet’s Ukraine Outreach – Media Genius newsletter
Additionally, for regular updates on how the humanitarian situation is evolving, follow these organizations: International Committee of the Red Cross, Médecins Sans Frontières/Doctors Without Borders, Save the Children and The UN Refugee Agency (UNHCR).