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Purpose in action

Social Impact

Awareness is important, but it’s not enough to make real, lasting change. Weber Shandwick’s award-winning Social Impact team delivers innovative strategies and creative campaigns for purpose-driven brands and organizations around the world, prioritizing engagement above all else.

Working with clients across private, public and social sectors, we know what it takes to move people to action. We bring deep subject matter expertise in purpose leadership, plus issues spanning global health and development, sustainability, education and social justice. Our integrated campaigns position clients as change leaders, amplifying a core purpose and sparking social progress.

We're Known For...

  • Shaping purpose strategies and programs
  • Building and protecting reputations
  • Delivering creative campaigns and experiences
  • Creating content that moves people to action
  • Engaging employees as advocates for purpose
  • Delivering shared value

Case Studies

Some cuts scar, others do so much more

Action Aid UK: "Brutal Cut"

Latest News

Insight

Oct 10, 2017

Weber Shandwick’s Social Impact Team Introduces Fifth Innovation Trends Report on Inclusive Global Economies

​Weber Shandwick’s Social Impact practice, an award-winning global team that builds engagement strategies for purpose-driven organizations, continues its deep dive […]

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Insight

Jan 30, 2018

Battle of the Wallets: The Changing Landscape of Consumer Activism

At a time when consumers appear to increasingly vote with their wallets, either in support of or against companies, Weber […]

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Coverage

Feb 1, 2018

Don’t Boycott Bad Companies, Spend More With Good Ones

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Published by Fast Company

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Case Studies

A Bold Campaign to Save Lives

Los Angeles LGBT Center: "F*ck Without Fear"

Social Impact Team

Paul Massey, Global
President, Powell Tate and Global Lead, Social Impact
pmassey@webershandwick.com

Victoria Baxter, The Americas
Senior Vice President, Powell Tate Social Impact Lead, Public Affairs
vbaxter@webershandwick.com

Ian Rumsby, Asia Pacific
Chief Strategy Officer, Asia Pacific; Chairman, Australia, Weber Shandwick Worldwide
Ian.Rumsby@webershandwick.com


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