The Engagement Index

Successful campaigns depend on nuanced insights. Employing a range of resources and methods to assess the competitive media environment, our core team of research and measurement experts identify relevant influencers, establish benchmarks, measure progress and enhance strategies for all our clients.

Our proprietary outcomes-driven measurement model, The Engagement Index, sets us apart from other agencies. This powerful, research-based diagnostic and tracking tool helps us establish more nuanced strategies for our clients, integrating traditional earned, owned and social media metrics.