Meeting the Test of Stakeholder Capitalism
Corporate Reputation
It’s a moment that will define the future of work.
As long-standing structural inequities and racial injustice are amplified by the COVID-19 pandemic and persistent economic uncertainty, society is turning to business for answers. Corporations have been an anchor in this storm, earning unprecedented trust and confidence from employees and consumers. Now, business leaders must speak out on a growing range of issues. And an organization’s purpose, values, and culture are more critical to reputation and stakeholder value than ever before.
Weber Shandwick’s corporate strategists challenge clients to meet this moment – and lead. We balance hard data with human insight to build and protect brands from the inside out. We guide C-suite leaders in creating advocacy platforms that transform culture and influence social progress. As the pace of change accelerates, we equip organizations to build resilience and sustainability into their business models in ways that mitigate risk and elevate reputation.
We're Known For...
- Building value-based corporate narratives that change perceptions and drive action
- Amplifying corporate brands through engaging storytelling and integrated campaigns
- Managing game-changing issues and restoring reputation
- Defining and nurturing purpose-driven cultures and driving employee engagement
- Delivering insightful, data-driven analytics that propel corporate strategy
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Corporate Reputation Team
Micho Spring, Global
Chair, Global Corporate Practice and President, New England
mspring@webershandwick.com
Greg Prager, EMEA
Managing Director, Switzerland and Chair, EMEA Corporate Communications
gprager@webershandwick.com
Carolyn Devanayagam, Asia Pacific
Head of Corporate, APAC and Senior Vice President, Client Experience
cdevanayagam@webershandwick.com
José Luiz Schiavoni, Latin America
Chief Executive Officer
zschiavoni@webershandwick.com