Meeting the Test of Stakeholder Capitalism
It’s a moment that will define the future of work.
As long-standing structural inequities and racial injustice are amplified by the COVID-19 pandemic and persistent economic uncertainty, society is turning to business for answers. Corporations have been an anchor in this storm, earning unprecedented trust and confidence from employees and consumers. Now, business leaders must speak out on a growing range of issues. And an organization’s purpose, values, and culture are more critical to reputation and stakeholder value than ever before.
Weber Shandwick’s corporate strategists challenge clients to meet this moment – and lead. We balance hard data with human insight to build and protect brands from the inside out. We guide C-suite leaders in creating advocacy platforms that transform culture and influence social progress. As the pace of change accelerates, we equip organizations to build resilience and sustainability into their business models in ways that mitigate risk and elevate reputation.
We're Known For...
- Building value-based corporate narratives that change perceptions and drive action
- Amplifying corporate brands through engaging storytelling and integrated campaigns
- Managing game-changing issues and restoring reputation
- Defining and nurturing purpose-driven cultures and driving employee engagement
- Delivering insightful, data-driven analytics that propel corporate strategy
Sep 24, 2020
Workplaces Emerge as Conduits for Well-Being & Societal Progress
Since March, Weber Shandwick has conducted a series of public opinion polls to understand and track attitudes during a time of unprecedented disruption. The one bright spot throughout has been employers.
Apr 20, 2020
Preparing for Workforce Reintroduction in the Era of COVID-19
Two things are clear. We will not return to the workplace as it was pre-COVID. And now, with an abundance of patience and compassion, is the time to prepare.
Feb 27, 2020
Communicating with Global Workforces about Coronavirus
Every company’s focus should begin with their people. This starts with providing trusted information, policies and guidelines to employees across the enterprise on a regular basis. But as the epidemic worsens and widens, this will not be enough. More on recommendations for global companies in navigating communications across their enterprise.
Corporate Reputation Team
Micho Spring, Global
Chair, Global Corporate Practice and President, New England
Greg Prager, EMEA
Managing Director, Switzerland and Chair, EMEA Corporate Communications
Baxter Jolly, Asia Pacific
Chief Executive Officer, Asia Pacific
José Luiz Schiavoni, Latin America
Chief Executive Officer