webershandwick

Hugh Baillie

Hugh Baillie

Head of Client Experience, Engagement Disciplines, EMEA

Hugh joined Weber Shandwick in January 2017. Based in London, he has oversight of a growing team of engagement specialists across the region and leads the firm’s strategic engagement disciplines, which are comprised of creatives, analysts, planners, content creators and social media strategists.

With extensive advertising experience, spanning BBH, Grey, Ogilvy & Mather and Saatchi & Saatchi, Hugh joined the agency from a CEO role at digital agency FullSix. 

Client experience includes American Express British Airways, Diageo, Gillette, Motorola and Unilever. 

Hugh admires work that moves people to feel, think and behave differently about a company, brand and/or product and believes that to do that the concept needs to be simple, stylish and/or witty, as well as something original enough for us to take notice of it. A great campaign has to be rooted in an idea that travels naturally over channels and time. 


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