webershandwick

  • Buy It, Try It, Rate It: The Power of Consumer Reviews

    January 07, 2013 | Weber Shandwick

    Consumer reviews wield more power than professional critics in driving purchase decisions

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  • Multi-Brand Spotlight: The Parent Brand Evolution at Multi-Brand Companies

    July 24, 2012 | Weber Shandwick

    Why transparency about ownership is critical 

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  • The Rising CCO IV

    June 26, 2012 | Weber Shandwick

    Crisis management is crucial

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  • Civility in America 2012

    June 13, 2012 | Weber Shandwick

    Rising incivility: The New Normal

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