Weber Shandwick Deepens Integrated Marketing Expertise with Key Digital & Healthcare Hires in Los Angeles
LOS ANGELES – September 28, 2015 – Weber Shandwick, one of the world’s leading global communications and engagement firms, announced a series of key hires today that strengthen the firm’s growing integrated marketing capabilities in Los Angeles, particularly across creative content production, digital strategy and expertise in healthcare communications.
Emmy-nominated producer Alejandro Castro Enciso has joined Weber Shandwick as senior vice president and executive producer in the Digital Creative group. Additionally, newly appointed vice president Jacqueline Karis brings a wealth of experience to the agency’s Healthcare practice, which continues to expand to address the diverse needs of the California market. These hires follow the recent appointment of senior vice president Scott Davis to lead the Digital and Strategic Planning disciplines in Los Angeles.
“Navigating today’s complex media landscape requires talent with highly-specialized knowledge and the ability to collaborate with experts across the network to develop integrated solutions that drive our clients’ businesses,” said Leslie Capstraw, general manager, Weber Shandwick Los Angeles. “Alejandro, Jacqueline and Scott bring incredible experience, diverse subject matter and client-service expertise to our increasingly integrated team here in Los Angeles. We’re thrilled to have them on board.”
In his new role as an executive producer, Castro Enciso will strengthen Weber Shandwick’s visual influence and live content creation capabilities on the West Coast. He brings more than 17 years of television experience to Weber Shandwick, having worked on shows such as “NBC’s Nightly News,” “The TODAY Show” and “The Oprah Winfrey Show.” Castro Enciso joins Weber Shandwick with an expertise and passion for storytelling to create unique narratives that move, inspire and entertain audiences. As a producer for “The Oprah Winfrey Show,” he played a role in producing some of the show’s most notable episodes, including “Oprah’s Favorite Things” and “Oprah and Gayle’s Big Adventure.” In previous roles, Castro Enciso led teams of field producers, editors, associate producers, production assistants, graphic designers, art designers, prop masters, and writers to create memorable and impactful content. Castro Enciso also brings experience in Spanish-language media having worked as a freelance writer for La Opinion, the largest Spanish-language newspaper in the country.
Karis brings more than a decade of experience in healthcare public relations, developing and implementing a diverse range of campaigns for pharmaceutical, biotech, device and nonprofit clients. Prior to joining Weber Shandwick, Karis worked at the Chandler Chicco Agency where she worked across several therapeutic areas, including cardiology, allergy and pain management.
In his role at Weber Shandwick, Scott Davis leads Digital and Strategic Planning in the Los Angeles office. Davis has a 17 year track record of delivering exceptional results for clients while working at Deutsch, Saatchi & Saatchi, and Ogilvy & Mather, bringing a wealth of experience across multiple communications disciplines.
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About Weber Shandwick
Weber Shandwick is a leading global communications and engagement firm in 75 cities across 34 countries and operations extending to 123 cities in 81 countries. The firm’s diverse team of strategists, analysts, producers, designers, developers and campaign activators has won the most prestigious awards in the world for innovative, creative approaches and impactful work, including being honored as an Ad Age A-List Agency in 2014 and 2015, PRWeek’s 2015 Global Agency of the Year and The Holmes Report’s 2014 Global Agency of the Year. Weber Shandwick and its Prime unit have won a combined 25 Cannes Lions since 2009. Weber Shandwick was also named a Best Place to Work by Ad Age in 2014 and PRWeek in 2013 and 2014. The firm deploys deep expertise across sectors and specialty areas, including consumer marketing, corporate reputation, healthcare, technology, public affairs, financial services, corporate social responsibility, financial communications and crisis management, using proprietary social, digital and analytics methodologies. Weber Shandwick is part of the Interpublic Group (NYSE: IPG). For more information, visit http://www.webershandwick.com.