Laura’s experience brings a unique perspective to this job since she has spent 20+ years in a variety of disciplines such as marketing, strategic planning, sales management client service and change management.
As the Sr. Vice President of Global Learning & Development, Laura uses her creative and strategic talents to design learning curriculums for a variety of audiences. Throughout her program development initiatives, Laura demonstrates new learning techniques and mind shifts to help the all the CMG agencies provide “value added” resources and new styles of thinking to our clients. Through engaging exercises, role-plays and innovative group activities, Laura’s approach to Learning & Development offers participants the freedom and opportunities to arrive at optimal brand solutions that help grow our clients’ business.
Prior to joining CMG, Laura spent the past 10 years running the Ogilvy & Mather Organizational Learning & Development Division. The majority of Laura’s efforts were focused on customer relationship, brand reinvention and leadership training programs. Some of the core programs included Managing the Agency, Leadership Coaching for Performance, Building Team Dynamics, Negotiating Your Way To Success and Creating Consultative Business Leaders.
In addition to her roles in Learning & Development, Laura recently added "Professor" to her list of credentials. Certified as a Personal Brand Strategist, Laura brought this unique talent to the academic world. Laura introduced “Brand YOU, Brand NEW” as an MBA three-credit course at Fordham University. After witnessing the positive response and the need for Personal Branding in such a Social Media driven world, Laura leveraged the topic to much success to MBA students. She engages students in a variety of interactive exercises to help them identify their own personal brand attributes and creatively communicate these strengths to their relevant target audiences.
Laura has a BS in Finance and a Masters in Marketing Communication. Outside of work you can find Laura in a yoga studio, at the beach or cooking big Italian meals for her family and friends.