Kim Hoang joined Weber Shandwick in August 2010 to lead the European Digital Practice. Kim’s focus is to work with the digital team to ensure we produce best-in-class digital solutions and social media strategies to our clients, and counsel them how best to compete and engage their audiences across multiple digital platforms.
Kim came from the parent group of Weber Shandwick called CMG since 2005 where she held a regional leadership role in managing and deploying technologies to service CMG’s marketing communications agencies and their clients across the EMEA region.
In 2000, Kim spent 5 years at McCann WorldGroup spearheaded McCann’s collaborative workspace and digital business in Europe. She managed a range of Fortune 500 clients to provide strategic & tactical directions and helped clients mobilised their branding communications & global campaigns coordination in the online space. Prior to joining McCann, Kim held a number of key roles in Australia for internet brand portals and search engine portal, and in Asia as marketing research consultant.
Kim holds a Bachelor in Information Systems and a Post Graduate in Marketing at Monash University.