Gail Heimann has spent the last two decades building, adding luster to , restoring and supporting the greatest brands in the world.
As president of Weber Shandwick's New York office and director of the firm’s global consumer marketing practice, Gail guides and manages award-winning campaigns for top brands in a broad range of categories. She retired the tag to launch the Hanes Tagless T-Shirt, floated a three-story Lady Liberty M&M in New York Harbor to kick off the "Liberate Your Inner M&M" campaign, built the face of Colonel Sanders in the Nevada desert to make KFC the first brand visible from outer space (by satellite) and put a suite of premium European-designed Electrolux appliances in its own suite on the QM2 to herald the brand's introduction to the North American market.
In the food and beverage arena her portfolio includes KFC, Ocean Spray Cranberries and Masterfoods. She's worked with Burger King, Pizza Hut, Coors Brewing Company and Kraft Foods among others in the category.
Consumer technology continues to be a focus. In the past several years she's developed strategic campaigns for Microsoft and Hewlett Packard. She is currently supporting a consortium of technology and entertainment industry leaders, including Microsoft and NBC Universal, in an industry initiative to promote the HD-DVD format.
In consumer health, Gail has worked for OTC brands including Excedrin and Tylenol and in the areas of reproductive health, diabetes and anti-infectives for Pfizer and other leading pharmaceutical companies.
Gail is currently spearheading awareness and education campaigns for the MAC Global AIDS Fund, the Ovarian Cancer Research Fund and the World Trade Center Memorial Fund.
She began her career in journalism.
Gail lives in Manhattan with her husband, two daughters and two pugs.