United States

Chicago

As one of Weber Shandwick’s largest offices, Weber Shandwick Chicago is a powerhouse of talented professionals who specialize in employing an insight-driven approach to help clients achieve their communications and business objectives. The office represents many of the country’s most well-known companies, brands and associations, spanning a broad range of industries. The team also offers award-winning expertise in consumer marketing, corporate affairs, healthcare communications, interactive and emerging media, and media relations.

Consumer Marketing Communications
As might be expected from an agency just steps from Chicago’s famed Magnificent Mile shopping mecca, Weber Shandwick Chicago’s Consumer Group is tapped into the most current trends and invested in understanding both the heads and hearts of today’s consumer. The group specializes in building brand visibility and preference, helping clients connect with their target audiences with the messages and through the mediums that resonate most.

The group has extensive food and nutrition prowess, with clients represented in nearly every grocery store aisle. In addition to having registered dietitians on-staff, the Chicago office offers a network of 100 RD spokespeople across the United States who are deployed on behalf of clients. Other areas of excellence include consumer packaged goods, home products, health and beauty, home improvement, and mobile marketing.

Corporate Affairs
Weber Shandwick Chicago’s Corporate Affairs Group is quickly becoming a recognized leader in all corporate disciplines, with more than 40 consultants across four practices areas:

• In an environment that increasingly demands transparency and accountability, the Corporate Reputation Practice specializes in helping companies protect and enhance their most valuable intangible asset: their reputation.
• The Business and Financial Services Marketing Practice is a market leader in Chicago, providing full-service marketing communications to clients in key areas of professional and financial services, as well as government.
• The region-leading Public Affairs and Issues Management Practice specializes in researching and analyzing complex issues with substantial implications for major global companies and industries.
• With former journalists on staff, the Strategic Media Relations Practice delivers exceptional results for a diverse portfolio of clients seeking large-scale recognition for their corporate brand and senior executives.

Healthcare
The dedicated Healthcare Group in Chicago provides marketing and scientific communications counsel and services to companies and organizations in the pharmaceutical, biotechnology, medical device and healthcare provider industries. Team members are skilled in the communications practices needed to support the positioning and marketing of clients' products and services – from communicating scientific data in the early stages of product development, to clinical trial recruitment and retention programs, to over-the-counter switches. Areas of expertise include product launches, brand equity development, media relations, consumer/patient and professional education, FDA/regulatory support, constituency building, issues management, and crisis communications.

In addition, the Chicago office is proud to support a number of non-profit organizations making a difference in our community and country, including: Namaste Charter School, which works to address two of the biggest issues for children today –f childhood obesity and the need for quality inner-city education; Marwen, Chicago's leading provider of free visual arts education for underserved teens; and PAWS Chicago (Pets Are Worth Saving), the city's largest no-kill humane organization and Adoption Center. The office also supports the Chicago Children's Advocacy Center and Loyola University.