Every day, non-profit organizations and foundations work to advance missions that are critical to the health, well-being and vitality of individuals and communities worldwide. At Weber Shandwick, our Social Innovation Social Impact team builds insight-driven strategic communications programs that bring nonprofit and foundation missions to life, inspire advocates to take action and demonstrate impact.
We capitalize on the incredible passion of our people – who through their work at Weber Shandwick and beyond, as advocates for causes and issues – bring unparalleled energy and commitment to our Social Impact clients. We understand the unique challenges and sensitivities faced by the nonprofit sector – and have helped countless organizations successfully maximize their investment in communications.
Our work spans a range of complex social issues and non-profit categories including arts and culture, education, environment, healthcare, humanitarian groups and more. Whether we're communicating the value of public broadcasting, the role of cancer caregivers, the ongoing crisis in Darfur, innovations in global development programs, or the significance of a new cultural institution, we focus on amplifying messages that resonate with key audiences, motivating people to take action and measuring results.
Core services include:
- Message/platform development
- Public education and engagement
- Issue advocacy
- Reputation management
- Partnership development/coalition building
- Media relations
- Interactive communications
- Creative services
- Advertising
About Social Innovation. Social Innovation is the global specialty group guiding Weber Shandwick's efforts to deliver exceptional value to clients interested in corporate social responsibility, sustainability, strategic philanthropy, cause marketing and nonprofit branding, positioning and advocacy. The group seeks to
embed innovative communications programs and principles in our clients' businesses, in consumer experiences and throughout nonprofit advocacy to maximize their return-on-investment (ROI) and demonstrate impact through three specialized teams:
Planet 2050, the Greenhouse, and Social Impact. It also includes a global think tank called the
Moso Lounge where people from every corner of the Weber Shandwick world use the latest in collaborative, real-time micro-blogging to debate and deliver ideas that are good for our clients and the world at large.