Global Strategic Media

Today’s increasingly complex and rapidly changing global news environment challenges every company to convey its corporate identity and communicate its messages effectively. Weber Shandwick’s Global Strategic Media Group comprises corporate communication strategists and best-in-class former journalists from Weber Shandwick hubs in North America, Europe and Asia.

Team members work directly with the corporate communications departments of organizations to involve the C-suite in the development of thought leadership campaigns tied to emerging business issues and trends. Most notably, they have been at the forefront of the rise of the Creativity Economy, helping organizations to understand that they can no longer only consider innovation as a strategic imperative. They must also actively seek new ways to embrace it, get the consumer involved in it and make it an integral part of their corporate DNA. The team actively works to help clients drive increased emphasis on the corporate brand and all that it stands for by leveraging the financial media as a prism on a globalized basis.

The group also works with multinational companies as they develop effective communications in target markets, particularly as growth into emerging regions intensifies. The team taps into Weber Shandwick’s strong media relations capabilities around the world.

In addition to the core global business media offering, the group offers a full array of services. For example, VOICEBOXX™ is an executive services and product offering that helps companies strategically secure senior management visibility and positioning. We identify and examine the most high-profile speaking opportunities and provide clients with an assessment of their visibility compared to competitors. We are also pleased to share new information on the growing executive conference business in our research report -- Five Star Executive Conferences. Please contact Jennifer Risi for more information.

Other services include: